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Is there a "best" length for TikToks & Reels? 🤔

Halloween tomorrow, then sprinting straight into BFCM! 🏃💨

This week, we’re covering:

📹 The “optimal” length for your brand’s TikToks and Reels

📈 New tools including TikTok’s “super live streams” and IG profile cards

🛒 Tips and strategies to level up your TikTok Shop this season

✨ And more!

– Kristen Wiley (CEO of Statusphere)

Is There Actually a "Best" Length for TikToks & Instagram Reels? 🤔

“How long should our short-form videos be?”

After hearing this question a thousand times, we analyzed 2,000 videos from our creator network to find out!

In this bite-sized report, we share fresh findings directly from our platform:

  • Whether shorter or longer videos get more views
  • How video lengths compare between TikTok and IG
  • Takeaways for brands making short-form videos with creators

Check out the full analysis below!👇

Get the data
Social news

Snack-Sized Social News 🍪

Social news moves fast! Here are a few headlines to keep you in the loop: 
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TikTok Shop Tips You Can't Miss This Halloween 🎃

Getting ghosted by TikTok Shop affiliates? 👻 Spooked because you can’t reach TikTok support? 😱 Don’t fear—We’ve got you covered!

Join our Halloween webinar (“TikTok Shop Strategies for Sellers: Set Up, Affiliates & Driving Sales”) for expert tips to tackle your biggest TikTok Shop challenges. 🛒

In this fireside chat, Kristen Wiley (Founder & CEO of Statusphere) and Kendall Fargo (President of GrowMojo Marketing) will share their secrets to growing sales on TikTok Shop. 🎙

Join us and you’ll learn all about:

  • Seamless integration with TikTok Shop
  • Choosing the right affiliate setup for your brand
  • Building awareness with the right products
  • What’s next for TikTok Shop & e-commerce
Register now
ICYMI

ICYMI 📬

Check out these resources from Statusphere that you might have missed: 

We’ll be back in two weeks with more news to level up your marketing strategy!